
The Shopping Night
TSNB is a big event dedicated to culture, fashion, design, gastronomy and tourism. In Passeig de Gràcia, hearth of Barcelona, year after year The Shopping Night surprise its audience in a deployment of glamor and entertainment.
Web design
For TSNB 2013 we redesigned and developed the website under the concept of bicentenary of Verdi and Wagner, trying to express the main characteristics of the event: luxury, fashion, music, opera and fine shopping.
WordPress
With WordPress, the team of TSBN was able to modify contents of the web in every moments.
We implemented a hierarchy of users with different permissions for easy content editing for part of the team and for all the shops participating to the event.
Beneficios SEO
We created a fixed page structure that will be the same over the time, reflecting the main structure of the event and the variable theme of the main argument. This will be healthy for the webpages over the time, savings every link and references from other pages or social media, instead of an unnecessary every-year-changing page structure.